Ford Delivers Best Hybrid Sales Quarter Ever as Fusion and C-MAX Hybrids Attract New Customers to Brand

[HannahWCU]

http://www.prnewswire.com/news-releases/ford-delivers-best-hybrid-sales-quarter-ever-as-fusion-and-c-max-hybrids-attract-new-customers-to-brand-202250541.html

[Riddley]

Excellent!   Thanks for finding and sharing this Hannah!

[colea]

Some interesting tidbits in this report, including the following:

 

 

 

C-MAX Hybrid customers are also far more likely to load up their vehicles:

• Vehicles equipped with technology packages on C-MAX Hybrid move off dealer lots three times faster than those without
• 27 percent of C-MAX customers get the panoramic fixed-glass roof
• More than three out of four customers choose the hands-free liftgate

•  

[ArizonaEnergi]

The C-Max sold 3,769 units in March, with 9,677 for the quarter.  So, maybe 40,000 for the year.  Not bad, but I'd like to see it higher to insure the survival of the product line.  (I'm a former Element owner, may it RIP.)

[Riddley]

I am thinking that we are seeing just the tip of the iceberg with these C-MAX  and Fusion sales numbers.

 

1. People are getting tired of the Prius - which is underpowered, uncomfortable, awkward (someone referred to the instrumentation in the Prius as "like an ATM machine"), and for all these faults, overpriced.

2. We are seeing a slight reprieve in gas prices and availability, but it is not a renewable resource, so prices are likely to go up over time.

3. The Government has mandated fuel efficiency standards that require manufacturers to continue to improve efficiency. So, if anything, we should see an increasing reliance on Hybrid technology going forward. 

4. These are excellent vehicles to drive. Comfortable, powerful, fuel efficient, quite, loaded with high-tech, and fun.       

[mtb9153]

I think Ford is into the C-Max for the long haul, especially since they have invested so much already in promotion and development.

[C-MAXER]

2. We are seeing a slight reprieve in gas prices and availability, but it is not a renewable resource, so prices are likely to will go up over time.

 

FTFY.  :)

 

With fuel cheap again around here, I'm seeing a lot of new vehicle buyers tags on BATS (Big Ass Trucks Suv's) around here.   :drop:  :waiting:

Edited April 10, 2013 by C-MAXER

[dalebunker]

You must not be in California..what are gas prices in your area??

[C-MAXER]

You must not be in California..what are gas prices in your area??

 

 $3.23/gal regular with a downward trend for about 6 weeks.  

Edited April 10, 2013 by C-MAXER

[dalebunker]

We're $3.70 at the discount places, $4:00 is the average....I love and hate the California Air Resources Board. On one hand smog is magnitudes better than it was in the 70's, yet the clean up comes at cost....