JULY U.S. SALES - Toyota outsells Ford

[RetiredJohn]

In AutoNews.........Copied only the relevant Ford info

 

 

JULY U.S. SALES

Honda, Toyota, GM set pace as sales climb 14% SAAR hits 15.7 million; Toyota outsells Ford; America Honda tops Chrysler

 

 

'Summer surge'

Low interest rates, widespread credit, attractive lease deals, pent-up demand, new or redesigned models and a steady rebound in the U.S. economy and housing market are fueling sales.

Many automakers also joined Chrysler in hiking incentives last month to clear inventories of 2013 models.

Large pickup trucks, crossovers and compact cars drove July's sales gains. Light truck volume rose 16 percent and car deliveries advanced 12 percent last month.

"The summer surge continues," Morgan Stanley analyst Adam Jonas said in a research note published Tuesday. "July started with relatively weak showroom traffic through the third week. However, momentum picked up since and we expect the month to finish strong driven by a much healthier consumer sentiment."

Analysts were especially encouraged because retail sales -- those made to individual customers -- accounted for the bulk of industry volume.

Edmunds estimated fleet deliveries represented 14 percent of industry volume in July -- the lowest level of the year so far.

"Consumer confidence has a played a key role in the ongoing recovery and currently is at the highest levels seen since January 2008," said Alec Gutierrez, senior market analyst at Kelley Blue Book. "With modest improvements in unemployment and housing expected to continue through the rest of the year, confidence likely will follow suit, driving new-car demand along with it."

Ladis Sanchez, fleet manager at Galpin Ford in North Hills, Calif., described July sales as "phenomenal."

Sanchez said demand remained strong last month for the C-Max, Escape, Fusion, Focus, F-150, Edge, and Explorer, while Taurus and Flex sales were slower.

"A lot of [our] clients just seem to be a lot more stable," Sanchez said.

But it was a tougher month at Allen Samuels Chrysler Dodge Jeep Ram Chevrolet in Ennis, Texas, despite a big promotional push.

"We had mail for every week and radio for every week and two big inserts for the newspapers," said Tim Fowler, general sales manager at the dealership. "We're going to track out an average month, but it was like every deal had to be fought out."

 

Read more: http://www.autonews.com/article/20130801/RETAIL01/308019998#ixzz2ar3ViUt8 
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[salsaguy]

hey Jus, your dealer was mentioned in the article!! Most likely as they are one of the biggest if not the biggest in so cal.

[Jus-A-CMax]

...they are. but it means crap if they aren't in the rollout plan for this latest update :headscratch:

[Noah Harbinger]

From your headline I assumed you were saying the Toyota brand outsold the Ford brand - which would have surprised me, since they have been a fair ways back this year. But Ford Motor Company vs. Toyota Motor Company, yeah, Lexus outsells Lincoln by enough to make up the gap. 

[RaPieR]

Not to mention all the incentives Toyota can afford to put on their vehicles right now with the weaker value of the YEN.  

 

My dad just bought a new Camry and having the 0% interest was the main factor in his purchase.

[RetiredJohn]

I think the poiniant point for this forum was;

 

...........demand remained strong last month for the C-Max  :love_shower: 

[Noah Harbinger]

Not to mention all the incentives Toyota can afford to put on their vehicles right now with the weaker value of the YEN.  

 

My dad just bought a new Camry and having the 0% interest was the main factor in his purchase.

 

I am amazed they kept the Yen strong for as long as they did… every other country has had a weak currency policy for the last 10 years, it was undercutting their exports during a time when they were already trying to recover from their huge late-90s recession.