Fits2at Posted January 28, 2013 Report Share Posted January 28, 2013 Has anyone else noticed the increase in C-Max commercials in the last couple of weeks? Seems that they are really starting to advertise the car now. Wonder if that means they will ramp up production? The commercials advertise the 47 mpg pretty heavily. Quote Link to comment Share on other sites More sharing options...
Jus-A-CMax Posted January 28, 2013 Report Share Posted January 28, 2013 Its about the same here in SoCal, no increase nor decrease and its the exact same commercial with the sketch guy. No new commercial afaik. Looks like Ford marketing are not going to lie down with the mileage controversy. Plus, it would be spring soon - just right when engines break in (assuming they buy them now), warmer temperatures, so owners are going to start edging closer to the MPG mark, if not break it. My tank is at 46.5 right now with about 130miles on it and its 4900 on the odo. I don't see any special-special deals and prices are consistent from what I have seen around here. Quote Link to comment Share on other sites More sharing options...
Adair Posted January 28, 2013 Report Share Posted January 28, 2013 Not that I've seen from the Detroit stations. Plus, I was very disappointed that there were only Energis at the Detroit Auto Show..........not one Hybrid! Quote Link to comment Share on other sites More sharing options...
Fits2at Posted January 28, 2013 Author Report Share Posted January 28, 2013 Maybe it is the Indiana market they are marketing to then. I have seen 2 different commercials within the last 2 weeks and have seen them several times. Before then, I really hadn't seen any on the C-Max but saw several on the Fusion. Quote Link to comment Share on other sites More sharing options...
Chinto Posted January 28, 2013 Report Share Posted January 28, 2013 I have seen several C Max commercials all month during prime time on several different channels. This has been more than before so a Chicagoland campaign must be underway. Quote Link to comment Share on other sites More sharing options...
rfruth Posted January 28, 2013 Report Share Posted January 28, 2013 have seen zero commercials here in the hybrid capitol of the world :nonono: Quote Link to comment Share on other sites More sharing options...
PWBarrett Posted January 29, 2013 Report Share Posted January 29, 2013 Is anyone seeing C-Max commercials during network shows, not just MSNBC or HGTV?If so, are they the Ford line-drawing ad, some new Ford-produced ad, or a local dealership?Just curious.I hadn't seen a single one till I watched about 2 hours of MSNBC just to spot one, and it was the line-drawing, which is several months old by now. Quote Link to comment Share on other sites More sharing options...
darrelld Posted January 29, 2013 Report Share Posted January 29, 2013 Could Ford have gotten the results of the EPA test results? Quote Link to comment Share on other sites More sharing options...
Fits2at Posted January 29, 2013 Author Report Share Posted January 29, 2013 These were not from a local dealership. Cute little commercial with a sketch guy in it. I honestly don't remember what station we were on. We hardly ever watch local channels so my guess is that it was a satellite channel. I'm sure with the negative mpg reports out there that they are going to have to push a little harder and increase the marketing. Quote Link to comment Share on other sites More sharing options...
roninsd Posted January 30, 2013 Report Share Posted January 30, 2013 Don't remember the station (cable or national network), but I seem to be seeing more "real life" commercials, not the cartoon ones, from Ford on the C-Max, at least here in San Diego. Quote Link to comment Share on other sites More sharing options...
Jus-A-CMax Posted January 30, 2013 Report Share Posted January 30, 2013 My hairdresser has not even heard of a CMax let alone the commercial...and she was looking at the Kia SOLs (?) and some other Buick. I showed her Max and she liked it I said it got mid 40s MPG to the gallon (its 46.2 right now on this tank) so she impressed. And I let her sit in the car which she really liked the easy in and out. Also, met another guy at the job in Oxnard who hadn't heard about the CMax either. So the Ford messaging is not *quite* getting out there but this guy was a diesel guy...he luved that diesel and would have bought Max is it had a diesel in it (which they do in Europe). That one trip I had 54.2MPG over 50.2 miles and coming back was 39.6MPG with an average of 46.9 :happy feet: and it was mid 40s cold in the evening as well. Quote Link to comment Share on other sites More sharing options...
Laurel Posted January 30, 2013 Report Share Posted January 30, 2013 We're back to seeing C-Max commercials with the 6 o'clock news. Quote Link to comment Share on other sites More sharing options...
Adair Posted January 30, 2013 Report Share Posted January 30, 2013 The only thing I am seeing are more pop-up C-Max ads on cnn.com...... Quote Link to comment Share on other sites More sharing options...
zhackwyatt Posted January 30, 2013 Report Share Posted January 30, 2013 The only thing I am seeing are more pop-up C-Max ads on cnn.com......That's because you searched for c-max and visited c-max websites. The ads are tracking you. Quote Link to comment Share on other sites More sharing options...
Tdefny Posted January 30, 2013 Report Share Posted January 30, 2013 I haven't seen any on tv or on the internet, except the ones that searched for mysealf. Quote Link to comment Share on other sites More sharing options...
HotPotato Posted February 5, 2013 Report Share Posted February 5, 2013 Heard a C-Max ad on the radio -- first ad I have ever seen or heard for the car -- on the local "modern rock" station in my California central-coast town. The ad consisted of a "real life owner" talking about how driving the car makes her feel smart, and how she likes showing off the gee-whiz features. I think Ford may want to change the name on this car -- you have to see the name written out in order to understand it, which you can't do in a radio ad or when telling someone about your car. The trick is simply to get someone into the car, and then it kinda sells itself. Last week I gave my boss a ride home in my C-Max for several days while his BMW X3 was in the shop, and he liked my C-Max so much that this weekend he bought an identical one! The X3 is now for sale... RachelnLa 1 Quote Link to comment Share on other sites More sharing options...
MillerCmaxMomma Posted February 8, 2013 Report Share Posted February 8, 2013 They just showed a Ford commercial here in Greensboro. Talked about the gas mileage on the Fusion and Focus. Never mentioned or showed a C-max. They had three on our local lot, but none that I wanted. They were bare minimum models. I still haven't seen a single one on the road here. Quote Link to comment Share on other sites More sharing options...
Laurel Posted February 8, 2013 Report Share Posted February 8, 2013 (edited) Miller I haven't seen one here either. Seems weird to be the only C-Maxer out and about. Today I had my first person notice and ask me about my car. They noticed me dancing like a Cossack at the rear end of Tip <g>. Edited February 8, 2013 by Laurel erwhitham 1 Quote Link to comment Share on other sites More sharing options...
Jus-A-CMax Posted February 8, 2013 Report Share Posted February 8, 2013 I don't get it with the CMax commercial - Ford does a great "real person" ad with the Ford Focus with that cute girl and a similar one with that young couple for the Ford Edge....you would think they would do one for the CMax with a real person. Oh noes.... :runaway: PS They should hire the same ad company for Geico to do their ads, that green lizard is the funniest :hysterical: & :rockon: erwhitham and RachelnLa 2 Quote Link to comment Share on other sites More sharing options...
Joey Posted February 8, 2013 Report Share Posted February 8, 2013 During the TNT coverage of the Laker v Celtic game tonight I counted at least 4 C-Max ads and I stopped paying as much attention during the 3rd quarter. I feel like the southern CA area is getting a lot more, as the lots are now full of C-Max's (sorry to those that are waiting months for ones they ordered.) Quote Link to comment Share on other sites More sharing options...
Jus-A-CMax Posted February 8, 2013 Report Share Posted February 8, 2013 (edited) During the TNT coverage of the Laker v Celtic game tonight I counted at least 4 C-Max ads and I stopped paying as much attention during the 3rd quarter. I feel like the southern CA area is getting a lot more, as the lots are now full of C-Max's (sorry to those that are waiting months for ones they ordered.) The lots may be full but I do not see hardly any CMaxs in my daily travels. I counted 1 at Oxnard yesterday and 1 as I drove along the 101 to Westlake Village but the guy had a Nevada plate (ruby red). Compare this to every 10th car here in LA is a Prius....aha...nothing like fanging past a V though going up the hill (forget about MPGs there ;) ) Edited February 8, 2013 by Jus-A-CMax Quote Link to comment Share on other sites More sharing options...
RachelnLa Posted February 8, 2013 Report Share Posted February 8, 2013 <blockquote class='ipsBlockquote'data-author="Jus-A-CMax" data-cid="8706" data-time="1360295854"><p>I don't get it with the CMax commercial - Ford does a great "real person" ad with the Ford Focus with that cute girl and a similar one with that young couple for the Ford Edge....you would think they would do one for the CMax with a real person. Oh noes.... :runaway:<br /><br /><br /><span style='font-size: 14px;'>PS They should hire the same ad company for Geico to do their ads, that green lizard is the funniest :hysterical: & :rockon:</span></p></blockquote> Quote Link to comment Share on other sites More sharing options...
RachelnLa Posted February 8, 2013 Report Share Posted February 8, 2013 Well, he is no FROG but ... Quote Link to comment Share on other sites More sharing options...
wamba2000 Posted February 8, 2013 Report Share Posted February 8, 2013 I suggest Ford shows pieces of the "Hybrid Wars" videos that are on the Ford website C-Max page. They are well done, with familiar actors and contrast the C-Max with the Prius. In a 60 second or 30 second commercial, they could get enough message out to get people to go look at the site. I like the cartoon sketch guy commercial, but think it depends too much on the auto-liftgate. Ass soon as another manufacturer releases that, there goes your differential. Last, I hope Ford has enough productioncapacity so that if they create demand, it can get filled or dealers can get vehicles in reasonable times. Quote Link to comment Share on other sites More sharing options...
Jus-A-CMax Posted February 8, 2013 Report Share Posted February 8, 2013 Well, he is no FROG but ... There you go RachelinLA....hint, hint :wub2: roninsd 1 Quote Link to comment Share on other sites More sharing options...
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